About the


MEC at a Glance

Business: Consumer electronics like LED TV, refrigerator, washing machine, AC, Microwave Oven, kitchen appliances, small appliances, and IT products.

Direct Dealers for Acer, AO Smith, Apple, Elica, Faber, Bajaj Electricals, Blue Star, Daikin, Dell, O General, IFB, Haier, Hitachi, HP, Lenovo, LG, Micromax, Morphy Richards, Onkyo, Oster, Panasonic, Philips, Racold, Samsung, Sony, Toshiba, Videocon, Whirlpool, Yamaha and many others.

Showrooms: Total 8

  1. Multi-Brand Showroom, Tilak Road
  2. Haier Exclusive Showroom, Tilak Road
  3. Fisher & Paykel Exclusive Showroom, Tilak Road
  4. Multi-Brand Showroom, Camp
  5. LG Exclusive Showroom, Vishrantwadi
  6. Multi-Brand Showroom, Viman Nagar
  7. Multi-Brand Showroom, Chinchwad
  8. Multi-Brand Showroom, Wakad

Retail Customer Base: 1,00,000+


MEC Journey


Maharashtra Electronics Corporation has come a long way since Mr. Harbans Singh Chhabra started a store at Rasta Peth in 1975 with a small investment. The store sold radios, transistors, and other electrical items. Since then, it has been a long and eventful journey of four decades. As the business started growing steadily, MEC never looked back and ventured into consumer electronics opening multi-brand and exclusive showrooms at several prime locations in Pune.


Today, MEC runs Twelve showrooms across Pune, all at prime locations. There are five multi-brand and three exclusive stores. The average area of the showrooms is around 4000 to 5000 sq.ft. and largest being the multi-brand showroom at Wakad admeasuring about 7000 sq.ft. All the showrooms are centrally air-conditioned and designed to offer an excellent shopping experience for customers.

MEC has direct dealership with several renowned brands in consumer electronics. They have always believed in having direct tie-up with the manufacturing company, as it avoids the lengthy chain of intermediaries and customers can get products at an extremely competitive price.

MEC also has tie-ups with several financial institutions to help customers buy their products without any hassle. These include Bajaj Finserv and Capital First. Tie-ups help customers get easy finance options to buy MEC products avoiding paying entire price upfront.

Customer Base:
MEC has customer base of around 1 lakh people. Positive word of mouth and goodwill of their retail customers has helped the business grow consistently. A sizeable chunk of business also comes from their corporate customers from various sectors like real estate, manufacturing, education, healthcare, automobiles, entertainment, IT, government, etc.  MEC has a dedicated team of personnel to cater to corporate enquiries.

Recent Ventures:
MEC has always strived to take their business to higher levels venturing into different arenas. It recently ventured into built-in kitchen appliances with the dealership of Fisher & Paykel and started its exclusive showroom on Tilak road. They are also into hi-end home theatre systems and have a dedicated home theatre room at the showroom in Camp.